Pump.fun Bets on Big Token Rewards to Regain Users

Pump.fun
Token Rewards
Memecoins 
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Solana

Quick Recap

  • Pump.fun’s strategy includes rewarding traders and bonding curve users with PUMP tokens.
  • Up to 1 billion tokens daily have been tested but that’s likely not the final number.
  • LetsBONK is currently leading in revenue, creators, and successful token launches.

Pump.fun’s Strategy Tries to Reclaim Solana Launchpad Glory

After losing ground to newer platforms like LetsBONK, Pump.fun is making a bold move. 

The team is now testing a reward system that gives users free PUMP tokens based on their trading activity.

The fact that Pump.fun once dominated the Solana launchpad market is well known. 

However, the platform needed to change things as user engagement declined and competition increased.

So now, Pump.fun’s strategy is all about giving users a reason to come back and trade more.

According to crypto research group Dumpster DAO, recent updates to Pump.fun’s SDK suggest they’re getting serious about this new system. 

It’s designed to reward users based on how much they trade over a rolling 30-day period, with a flexible setup that lets the team adjust token payouts daily.

And here’s the kicker: in early tests, they floated the idea of giving out up to 1 billion PUMP tokens per day. Sounds wild, right? 

But don’t get too excited just yet analysts think that number is more of a placeholder than a real plan.

Pump.fun’s Strategy May Include Bonding Curve Bonuses Too

But there’s more to Pump.fun’s strategy than just trading rewards. 

The team is also looking at ways to reward users who interact with the platform’s bonding curves the smart contracts that determine token prices based on supply and demand.

Some recent code updates suggest this feature might be included in the reward system too, which could make the platform even more engaging for active users.

Of course, giving away that many tokens every day probably isn’t sustainable. 

Dumping 3% of your total supply every month would flood the market and hurt the token’s value. 

So yeah this will definitely need to be fine-tuned before it goes live.

Meanwhile, LetsBONK Keeps Gaining Ground

While Pump.fun works behind the scenes to bring this all together, LetsBONK is quietly (or not-so-quietly) taking over.

Only a few months ago, LetsBONK accounted for between 3% and 10% of daily active token creators on the Solana launchpad.

Now? They’re pulling in between 37% and 55%, and it doesn’t look like they’re slowing down anytime soon.

On July 7, LetsBONK officially passed Pump.fun in market share, hitting 49.6%

And less than two weeks later, they hit $1.78 million in daily earnings. Not bad for the new kid on the block.

Even more impressive? 64% of the tokens launched on LetsBONK last week hit a $500K+ market cap. 

In comparison, Pump.fun and Moonshot only managed 11.1% each.

The Market Reacts to Pump.fun’s Strategy News

After Dumpster DAO shared details of the new rewards system, the PUMP token price jumped about 5% in under an hour, climbing to $0.002875. 

It was a nice boost, even if the token’s still far below its all-time high of $0.066.

Still, this shows that the market is watching and ready to respond if Pump.fun actually follows through with a strong, sustainable strategy.

Can Pump.fun’s Strategy Really Turn Things Around?

That’s the big question. Pump.fun’s strategy is ambitious, no doubt. 

They are betting on deeper interaction, dynamic rewards, and user-driven incentives to get users to come back to the site.

But will it be enough to compete with LetsBONK’s momentum? 

It all depends on how well this system is rolled out and whether people actually want what Pump.fun is offering.

If they get it right, Pump.fun might just win back some of its former glory. 

But if the awards are very generous or poorly structured, they risk token inflation and user fatigue. 

The next few weeks will be important. 

If you are keeping an eye on the Solana Launchpad Wars, be sure to follow the update from Dampster Dow on Twitter and see the report from Beincrypto for the latest numbers.

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