Quick Highlights
- Metaplanet Holdings now own 18,113 BTC, worth ~$1.85B
- Latest buy: 518 BTC at ~$118.5K per coin
- 2025 YTD BTC yield: a massive +468.1%
Metaplanet Holdings Make Another Big Bitcoin Move
Metaplanet Holdings is back in the spotlight and for good reason. The Tokyo-based company recently increased its growing cryptocurrency treasury by 518 Bitcoin.
This raises their total holdings to 18,113 Bitcoin, which is an astounding $1.85 billion. It’s part of their bold strategy to make Bitcoin a core part of the company’s financial foundation.
This latest buy wasn’t small either. Metaplanet scooped up the new Bitcoin stash at an average of ¥17,540,861 per coin(roughly $118,519), for a total outlay of around ¥9.086 billion (about $61.4 million). And that’s just the beginning of the story.
Why Metaplanet Holdings Are Going All In on Bitcoin
If you’ve been tracking Metaplanet’s crypto strategy, this isn’t surprising. The company has made it clear: they’re not just dabbling in Bitcoin, they’re betting big on it.
So far, the results speak for themselves.
Over the past year, Metaplanet Holdings have seen some eye-popping returns from their Bitcoin strategy. Here’s a quick look at the performance:
- Q3 2024: +41.7%
- Q4 2024: +309.8%
- Q1 2025: +95.6%
- Q2 2025: +129.4%
- So far in Q3 2025 (till August 12): +26.5%
Put it all together and their year-to-date (YTD) Bitcoin yield for 2025 stands at an impressive 468.1%. That’s not a typo.
Clearly, their strategy of accumulating BTC during different market cycles is paying off — big time.
What Sets Metaplanet Holdings Apart?
For one, Metaplanet Holdings isn’t just throwing money into crypto hoping for a lucky break. They’ve been consistent, strategic, and data-driven.
They track their BTC yield across quarters, make calculated buys, and publish transparent updates, something not every crypto-holding company does.
Plus, they’re buying in yen, giving them a unique angle compared to firms like MicroStrategy, which buys Bitcoin using U.S. dollars.
This makes Metaplanet one of the first major Japanese companies truly embracing Bitcoin at this scale. Want to see how others are doing it? Check out CoinDesk’s coverage of corporate Bitcoin adoption to compare strategies.
Sure, There’s Risk But There’s Also Vision
Of course, any company that invests heavily in crypto faces risk. Bitcoin’s price can swing wildly. One bad quarter could erase a big portion of those paper gains.
But Metaplanet Holdings seems ready for that. They’re not looking to flip Bitcoin for a quick profit. They’re building a long-term financial base that’s part traditional, part digital, and 100% bold.
Even their most recent performance (26.5% gains in just the past month and a half) shows that they know when to move. And when not to.
They’re playing the long game — and for now, it’s working.